Topic | Labcorp

The Road to the C-Suite: Top Qualities That Marketers Should Master

May 6, 2022 | by Kaylee Hultgren

Insights from chief marketing officers Amy Summy of Labcorp, John Sheldon of SmileDirectClub and Lisa Stockmon of Banfield Pet Hospital.

Marketers on Fire: Labcorp CMO Amy Summy

April 22, 2022 | by Kaylee Hultgren

We spoke with Amy Summy, Labcorp’s first CMO, about its new campaign, how its purpose has evolved and the company’s strategy for growth.

Chief Marketer Videos

September 21, 2021 by Chief Marketer Staff

“Trapped in Advertising” sounds like a hashtag you might use after a bad day at work, but for Pringles and Adult Swim, it was a year-long, pop culture-forward campaign aimed at ad-averse 18- to 35-year-old “Rick and Morty” fans. The goal was to sustain engagement and become part of the cultural conversation in order to…

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Topic | Labcorp

The Road to the C-Suite: Top Qualities That Marketers Should Master

Marketers on Fire: Labcorp CMO Amy Summy

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