Three Tips for Social Media Marketers Managing a Boost in Holiday Traffic

Posted on by Chief Marketer Staff

For social media marketers in industries like retail, travel and food, the holiday season can be the busiest time of the year—and also a critical one, if you’re serving on the front lines of communication for your brand. Preparation for this onslaught of traffic can help mitigate crises and convert a challenge into an opportunity. PRNEWS looks at ways brands can capitalize on this time of the year, from proactive coverage strategies to crafting customer-care plans to preparing pinned posts.


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