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The Rise of Social Search: Strategies for Increasing Engagement
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A Programmatic Approach to B2B Advertising in 5 Steps
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2024: The Year of Compliance, Media Minefields and Marketing ‘G-Jail’
![](https://www.chiefmarketer.com/wp-content/uploads/2024/01/profiles-90x70.jpg)
The Case for Mandatory Profile Verification to Build Trust and Credibility on Social Networks
![](https://www.chiefmarketer.com/wp-content/uploads/2023/12/shutterstock-1368793937-90x70.jpg)
Five Ways to Boost ROI Through CTV and OTT Advertising
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OPINION: Better Marketing Metrics CMOs Can Give CFOs
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PRO Awards Judges Panel on Promotional Marketing Best Practices and Trends
![](https://www.chiefmarketer.com/wp-content/uploads/2023/07/livestream-shopping-feature-2-90x70.jpg)
How Marketers Can Harness the Potential of Alt-Commerce Retail
![](https://www.chiefmarketer.com/wp-content/uploads/2023/07/retail-media-90x70.jpg)
Launching a Retail Media Network: Five Key Steps to Consider
![](https://www.chiefmarketer.com/wp-content/uploads/2023/06/iphone-12-feature-90x70.jpg)
Marketing-Friendly Features From Apple That Boost Engagement
![](https://www.chiefmarketer.com/wp-content/uploads/2023/05/screen-shot-2023-05-14-at-94346-am-90x70.png)
DiGiorno Taps TikTok Influencers to Create Music Soundtracks About its Pizza
![](https://www.chiefmarketer.com/wp-content/uploads/2023/05/mobile-product-discovery-guys-on-phones-feature-90x70.jpg)
Three Ways to Drive More ROI From Your Mobile Experience
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Twitter’s Elon Musk Touts New ‘Freedom of Speech, Not Freedom of Reach’ Moderation Policy
![](https://www.chiefmarketer.com/wp-content/uploads/2020/01/brandsonfire-1-90x70.jpg)
Brands on Fire: e.l.f. Beauty
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2022 PRO Awards Winners Revealed – Announced at Nov. 15 Event
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Paid Search to Drive Ecommerce: Five Considerations For Marketers
![](https://www.chiefmarketer.com/wp-content/uploads/2022/10/social-app-phone-desktop-feature-90x70.jpg)
Building a Social Commerce Strategy Based on Fostering Customer Trust
![](https://www.chiefmarketer.com/wp-content/uploads/2022/09/trevorkennedyholdingeggs-90x70.jpg)
How Fintech Company Kasasa Tapped Influencer Marketing and the ‘Shop Local’ Trend
![](https://www.chiefmarketer.com/wp-content/uploads/2022/09/tiktok-mobile-phone-feature-90x70.jpg)
TikTok’s Q2 Ad Spend Increases While Facebook and Instagram Slows
![](https://www.chiefmarketer.com/wp-content/uploads/2022/05/amazon-marketing-illustration-feature-90x70.jpg)
A Roadmap for Amazon Marketing Investment
![](https://www.chiefmarketer.com/wp-content/uploads/2022/05/dashboard-social-media-90x70.jpg)
Tips for Formulating Social Media Marketing KPIs
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How FreshDirect Used Real-Time Weather Data to Inform a DOOH Campaign
![](https://www.chiefmarketer.com/wp-content/uploads/2022/04/istock-senior-male-influencer-granfluencer-selfie-90x70.jpeg)
Introducing ‘Granfluencers:’ A New Subset of Senior Social Media Influencers
![](https://www.chiefmarketer.com/wp-content/uploads/2021/06/social-media-90x70.jpg)