Sweepstakes
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Agencies
T.G.I Friday’s Launches ‘BBQ Sweeps’
T.G.I Friday’s is out with a sweepstakes that offers people a chance to attend an upcoming Jack Daniels barbecue competition in Tennessee
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Agencies
Dell Facebook Music Promo Heads for Big Finish
Dell and Microsoft have teamed up on a Facebook-centric viral game that will offer to bring the band One Republic to play a free concert at the college that racks up the most game points
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Agencies
General Growth Property Hosts ‘Votes Count’ Program
General Growth Properties is giving young teens a chance to have their say when it comes to politics as part of a mall event program running nationwide this summer
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Agencies
Food Network Star Promotes Sweeps on ValPak
The Food Network is promoting its newest show, “Grill It With Bobby Flay,” on the widely recognized blue Valpak envelopes.
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Agencies
Mars Snackfood Kicks off $1 Million Halloween Sweepstakes
Mars Snackfood U.S. is hoping to drive sales of its candy with a Halloween-themed sweepstakes and instant-win game offering the chance to win $1 million.
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Agencies
Canon Reruns NFL Photo Contest Play
Canon is reprising its amateur football photo contest with former quarterback Archie Manning as its star play caller to hype its National Football League sponsorship role.
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Agencies
7-Eleven, Pepsi Team for “Madden NFL 09” Rollout
In a set of integrated promotions around the release of EA Sports’ “Madden NFL 09” computer game, convenience chain 7-Eleven and beverage maker Pepsi have coordinated campaigns that include Madden Meals, a new Pepsi flavor and in-store pre-order and pick-up of the game, which dropped at midnight on Aug. 12.
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Agencies
Circuit City, YouTube Team to Tackle Your Inner Jock
Tapping into the fantasy sports trend and the run-up to the pro football season, Circuit City has begun sponsoring a new YouTube channel dedicated to fan analysis of pro trades and performances.
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Agencies
Hasbro Contest Celebrates Easy Bake Oven Anniversary
Hasbro, Inc. is toasting the 45th anniversary of its Easy-Bake Oven and its Snack Center toy with a nationwide search to find the next “Baker of the Year.”
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Agencies
USA Swimming Stages U.S. Recruitment Events
While U.S. swimmers are going for medals in Beijing, USA Swimming is staging viewing parties at its affiliate clubs around the country to encourage fresh talent to jump in the pools