News Briefs

• News Briefs

  COOLBRANDS INTERNATIONAL, INC.: has entered into four new brand licenses for new frozen snacks to be distributed in the U.S. next year. They are: Care Bears, Justice League (including Batman, Superman and Wonder Woman), No Pudge! and Snapple. …

• News Briefs

  JETBLUE AIRWAYS: has launched Free Friend Fare promotion, allowing two customers to travel on the same itinerary for $159 each way to select cities from New York JFK, Washington (Dulles), Boston or Long Beach when booked at www.jetblue.com/freefriend. …

• News Briefs

  WELCH’S: is unveiling its Sparkling Grape Juice Cocktail nutcracker collection, a nutcracker-themed full-body wrapped 25.4 ounce bottle. Two designs are available as a two pack: the traditional red-costumed soldier for the grape flavor and a …

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  WENDY’S: is bringing back the image of Dave Thomas, the burger chain’s deceased founder and longtime pitchman. The images are appearing in a new TV ad campaign, which began airing last week. With the reintroduction of Thomas, the company hopes to turn …

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  SPIN MASTER AND DANNON: have teamed up to promote Dannon Danimals and Sprinkl’ins lowfat yogurt. Beginning this month, kids can send two proofs of purchase of Danimals or Sprinkl’ins along with $2.25 to Dannon to receive a set of glow-in-the-dark Mighty …

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  ADIDAS: has officially announced its exclusive 10-year deal as the official athletic sponsor and licensed product supplier for Major League Soccer. (Xtra, Oct. 6) EBAY HITS THE MAIL: (Catalog Age) eBay, Inc. is the latest online-only marketer to expand …

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  WARNER BROS. ONLINE: and T-Mobile International have teamed to bring iconic Warner Bros. Entertainment brand and information on upcoming properties to T-Mobile customers in Europe. PEPSI-COLA: has signed a multi-year agreement to be the official …

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  JESSICA SIMPSON: has been sued by a California cosmetics company charging that it is owed nearly $200,000 for products it supplied for the Dessert beauty line endorsed by the singer. The suit was filed Oct. 21 by Cosmojet and also names cosmetic …

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  G2 WORLDWIDE: New York City, named Raymond Kuhar creative director and senior partner at the brand development and design consultancy. Kuhar had been creative director at Designory, Inc., Los Angeles; he replaces Andrew Kibble, who left G2 this summer. …

• News Briefs

  16W MARKETING: has been signed to help Ripken Baseball manage and coordinate the marketing activities of future Hall of Famer Cal Ripken, Jr. and his baseball-related business interests. ELECTRONICS ARTS: today rolled out holiday promotional prices on …