Experiential
-
Agencies
Bravo Stages Cook-Off for ‘Top Chef’ Premiere
Bravo cooked up a storm yesterday, literally, in New York City to hype up the new season of its hit show “Top Chef 3 Miami.”
-
Agencies
Baskin-Robbins, ConAgra, Others Tie in with ‘Surf’s Up’
Penguins are making a come back on the big screen this week with Sony Pictures Animation’s film “Surf’s Up.” And Baskin-Robbins, McDonald’s and ConAgra, among others, are backing the film with full-scale marketing programs and promotions.
-
Agencies
Power to the People
(Promo) There’s a pivotal moment in the classic rock concert film “Woodstock,” when an announcer bellows: “It’s now a free concert, man!” He should have only known. For the 12th annual heavy metal tour known as “Ozzfest,” getting under way July 12 in Seattle, all of the tickets for the 24-city run across the country will be free.
-
Agencies
Watch n Win
Let’s face it. Buying a mop is a mundane task. So, how does that handy, ever-important cleaning tool largely hidden away in a kitchen cupboard get noticed
-
Agencies
Power to the People
There’s a Pivotal Moment in the classic rock concert film when an announcer bellows: It’s now a free concert, man! He should have only known. For the
-
Agencies
Lolita Lives
Would you let your 10-year-old daughter go out wearing a short skirt and fishnet stockings? Probably not. But she may be getting the message that she
-
Agencies
Creative Packaging Adds New Life to Gift Cards
Gift cards are as popular as ever to use as presents or incentives. But giving out a piece of plastic can seem impersonal. So, companies are dressing up the gift with new packaging.
-
Agencies
Mentos Geysers Sets Guinness Record
That explosive mixture of Diet Coke and Mentos candies has hit new heights, setting a Guinness World Record for the “Most Mentos and Soda Fountains.”
-
Agencies
Women’s Health Magazine to Host NYC Event
Women’s Health is bringing 13 brand partners to New York for a two-day event in July.
-
Agencies
Best Buy Accused of Deceiving Customers
The Connecticut Attorney General has served Best Buy with a lawsuit claiming that the retailer deceived and overcharged customers through its in-store kiosks.