Search Results for: virtual reality
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Agencies
Workarounds for Clean Store Policies
Target is part of a growing movement among retailers who want to protect and grow their own brands and differentiate themselves from among competitors by limiting and controlling manufacturers marketing in their stores. Retailers often want control over color, design, placement and creative look and feel. Brands and agencies have taken up the challenge.
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Game of Thrones- Maesters Challenge
2011 Pro Awards Finalist | HBO needed a memorable campaign to support the launch of Game
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Cisco Global Sales Experience (GSX)
Cisco’s growth is driven by a 21,000-person global sales force. Training, education and achievement recognition are key to continued development of this critical team and their efforts to protect and elevate Cisco’s market share
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Extreme Arbitraging?
If you don’t watch television, there is a good chance you will not have heard of this new show. To learn that it is a reality show probably wouldn’t come as a surprise, though. We watch many shows, reality and non, but certain reality shows we just can’t…
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Affiliate Tax: Industry Under Attack – Part 1
While we like thinking of ourselves as up to date on many of the major issues in the performance marketing world, the uncomfortable reality for us is that there are so many that we both don’t follow and cannot claim anything close to…
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Mobile
Mobile App Puts the New Mini Cooper in Your Parking Space
If you’re having a hard time visualizing a relatively roomy, four-door, all-wheel-drive Mini automobile in the real world, BMW-owned automaker Mini USA understands your confusion
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Mobile
Esquire AR Campaign Lets You Meet Brooklyn Decker at Your Local Bookstore
Bridging the online/offline gap, Esquire magazine has collaborated with book retailer Barnes & Noble and augmented reality platform GoldRun to launch two campaigns that bring its pages to life
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Agencies
Chevy Puts a New Spin on an Old Model
Chevy is giving its old-style events some modern whizbang with a dose of augmented reality
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Agencies
Short and Sweet: Quick Tips for Marketing Success
If you’ve got a few minutes, we’ve got a few great ideas. Actually, more than a few. Make that a lot. Given that everyone is swamped at the end of the
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Social
Going Global With Your Social Media Strategy
The rapidly evolving social networking landscape provides an open playing field for consumers to access your marketing across global, cultural and linguistic lines.