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The U.S. Postal Service said Monday that providing the Postal Rate Commission with 1999 financial data to support its proposed January 2001 rate increase

The Columbia House Company, a giant in the direct marketing of music and video entertainment products, has undertaken a sweeping reorganization designed

Riding on the heels of industry outrage over the USPS’ use of old financial data to support the proposed rate hike, the Postal Rate Commission took the

MDC Corporation Inc., Toronto, has acquired Bassett Direct Inc., a Toronto-based direct marketing service provider. The acquisition, which was undertaken

CNF Transportation, parent of the U.S. Postal Service’s Priority Mail contractor, is threatening to sue the USPS if they can’t resolve their dispute over

Is the Internet spawning a nation of jaded super-consumers who feel more empowered and at the same time more bored? Recent studies from various sources

DVD is now a household word – even if nobody’s sure what the letters stand for. While debate continued over whether the future of recorded video and music

Branding isn’t exactly working for Internet companies. And the bundles of cash these virtual outfits are spending on TV campaigns isn’t helping the cause

The big are getting better.Major packaged goods companies and retail chains are earning each other’s respect by improving strategy and execution. That’s

Call Center Sales Metrics 101: What are your reports really telling you?When it comes to using the telephone as a sales and marketing tool, a couple of