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One of my pet annoyances is the punctuational shorthand the Internet has thrust upon our consciousness. “:-)” is supposed to mean something – smile or

Business-to-business marketers are always looking for ways to demonstrate our value, explain the contribution of our activities and justify budgets. Just

At most weddings today, it’s not just the parents of the happy couple wishing for a lifelong relationship. More and more, retailers and marketers like

Leave it to NASCAR. The stock-car racing association undertook its first-ever national in-store promotion this quarter, and who did it score as retail

Fresh from the sale of Frankel & Co. to Publicis, Bud Frankel reflects on the legacy and the future of the promotions industry.It’s a great time to be

Who’s a more qualified candidate: George W. Bush, Al Gore, or Elmer Fudd?No, the linguistically challenged character hasn’t entered the U.S. presidential

Equifax, Atlanta, released Thin Rank, a new risk modeling software that rank orders consumers with little or no credit history.Up to now, Equifax maintains,

An editorial in yesterday’s Federal Times called for a special Presidential Commission to look at the future of the U.S. Postal Service but did not recommend

The U.S. Postal Service has asked Congress to update the 1993 Revenue Foregone Reform Act to prevent enhanced carrier route rates for nonprofit Standard

The U.S. Postal Service anticipates a 25% drop in first class mail volume and revenues between 2003 and 2008 and unspecified declines in Standard A (advertising)