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Few retail sectors have it tougher than department stores these days. As mass merchandisers enhance soft goods and cosmetics offerings, niche specialty

CONSOLIDATION CONCERNS In a story entitled Moving Targets (May PROMO), you report that while the in-store services sector increased 3.9 percent, Growth

BUSINESS-TO-BUSINESS MARKETERS have always held traditional direct mail close to their hearts, but they’re beginning to cozy up to electronic interaction.

On July 1, VH1 viewers were given the chance to win a BMW Z3 roadster by tuning in to the cable network’s new My VH1 Primetime programming block, watching

On July 1, VH1 viewers were given the chance to win a BMW Z3 roadster by tuning in to the cable network’s new My VH1 Primetime programming block, watching

Meet Your Match Gold Media Group, Wichita, KS, introduced Hook Me Up, an electronic device designed to serve as an ice breaker for promotional parties

Wine direct marketer Geerlings & Wade Inc., Canton, MA., reported a net loss of $128,000 for the quarter ended June 30, an improvement over $357,000 for

Dot.com firms announced 8,697 job cuts in July, the lowest figure since October 2000 when 5,677 jobs were cut. Dot.coms providing consumer services in

Interpublic, the advertising agency conglomerate based in New York, reported net income of $117.1 million for the quarter ended June 30, a sharp decline from $201.4 million in the same period a year ago.

Printing giant R.R. Donnelley & Sons Co., based in Chicago reported. net income of $38.3 million for the quarter ended June 30, a decline from $56.3 million