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A company’s Web site can make or break a search engine optimization program. Search engine optimization starts when you conceptualize your Web site. If

9/15 SEARS, ROEBUCK AND CO. said it had acquired the rights to the Structure brand from Limited Brands Inc. The financial consideration was less than

When Michael J. Ewing joined Monster as vice president of customer relationship marketing earlier this year, his son Alexander who turns 4 in November

Almost 60% of direct marketers surveyed have signed up for the federal or a state’s do-not-call list, according to new research from Direct magazine.

What do Arnold Schwarzenegger, budget deficits, sales tax legislation and postage have in common? Let’s put it another way: Do you think the Terminator

California has always been known as being, uh, ahead of the curve. And its legislators proved it again over the last couple of months by passing a barrel

Coca-Cola will pay up to $21.1 million to Burger King to help ease a dispute over Coca-Cola employees tampering with a Frozen Coke promotion at Burger

Most DMers entered last week focused on their fall sales and perhaps getting ready for the DMA conference. By week’s end, their field was in the middle

Late Thursday, a second federal judge ruled against the federal do-not-call list, saying it violates free speech protections. U.S. District Judge Edward

Industry executives were of at least two minds about the federal court ruling that effectively threw out the Federal Trade Commission’s national do-not-call