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In an abrupt change, Burger King Corp. named Crispin Porter & Bogusky to replace Young & Rubicam as its lead creative advertising agency, effective immediately.

The Securities and Exchange Commission formally opened its investigation last Wednesday of Coca-Cola over allegations raised by a former employee that

The Securities and Exchange Commission formally opened its investigation last Wednesday of Coca-Cola over allegations raised by a former employee that

The Sportsman’s Guide Inc. expects to report earnings of 72 cents per share for the fourth quarter, up from 53 cents per share last year. The outdoor

An Affiliate Marketing program is like the tip of an iceberg! The user base at the end of the line could sometimes be vast,depending on …

The Sportsman’s Guide Inc. expects to report earnings of 72 cents per share for the fourth quarter, up from 53 cents per share last year. The outdoor

Kraft Foods last week announced a global reorganization that streamlines U.S. and international operations and puts former co-CEO Betsy Holden in a newly

Grey Global Group last week entered a joint venture with food broker Crossmark to merge Grey’s promotion agency, J. Brown/LMC Group, with Crossmark’s

Kraft Foods last week announced a global reorganization that streamlines U.S. and international operations and puts former co-CEO Betsy Holden in a newly

Grey Global Group last week entered a joint venture with food broker Crossmark to merge Grey’s promotion agency, J. Brown/LMC Group, with Crossmark’s