Search Results for: results
-
Cutting Through the Clutter
I’m one of those people who remember the name of every teacher I ever had. In sixth grade, my teacher was Miss Marion Peseux (pronounced like with a ).
-
Agencies
Postal Reform May Be One Step Closer
Congress has started the process that could lead to the most significant postal reform since 1971. But one thing became clear during hearings in January
Tagged in: -
Agencies
Flyers: Finger Taliban, Win Prizes!
To: The Customers of Fli-Rite Airlines From: Mortimer Snerd, Chairman/CEO Re: Government flyer database program As many of you are aware, the government
-
Agencies
Victus Invests in Online CRM
Victus, a company that sells products to diabetics, entered the U.S. market two years ago with its nutritional supplement Enterex. The Miami-based firm
-
Agencies
Hachette Filipacchi, Alloy Team Up in Marketing Deal
Hachette Filipacchi Media has joined forces with Alloy Inc. to build circulation and ad revenue for ELLEgirl magazine and grab a larger share of the teenage
-
Agencies
The Pitfalls of Marketing Enhanced Lists
It’s been clear to those in the brokerage and management business for some time now that appending demographic and lifestyle data to established lists,
Tagged in: -
Agencies
DMA Study Shows Industry May Be Rebounding
Direct marketers are holding their own despite a challenging business environment, said Direct Marketing Association president H. Robert Wientzen. As
-
Agencies
PR for Novices
The reporter was heated up. He pointed out that we had written about a technological breakthrough that would result in a wholesale invasion of privacy.
-
Live From the DMA Nonprofit Conference: Reaching Out to Catholics
When Kevin Whorton took over as director of DR fundraising for Catholic Relief Services (CRS) two years ago, he had a strange idea: Why not run the operation,
-
Survey: E-mail Delivery Rates Up Slightly
(Catalog Age)According to an e-mail marketing survey by online advertising firm DoubleClick, overall delivery rates of marketing e-mails increased slightly,