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Introducing the winners of the PRO Awards 2000. Well-known names and little-known companies. New products and ageless brands. Highly visible campaigns

The Sunflower Group, Overland Park, KS, expanded its operations in August with the acquisition of New York City-based News America Marketing’s sampling

Jumping Off the Page Marketers add life to print ads with Internet links designed to drive readers online.For a few years now, most marketers have included

PROMO’s features editor gets an inside look at DaimlerChrysler’s annual owner event.According to General George S. Patton, three things enabled the U.S.

It’s a cliche to say India is a land of contrasts. But on my first visit here, the contrasts are too striking to ignore. There’s the Taj Mahal on one

Every year at the PRO Awards luncheon, after the deals go down and the lights go up, there is a moment of truth. It occurs when one colleague approaches

Site sponsorship gives company research, relationships.Procter & Gamble, Cincinnati, is pooling several brands behind a two-year sponsorship of teen site

What if we got it all right? What if we’ve finally created the tools and procedures necessary to manage and develop a direct marketing business? I think

OK, you’ve got a Web site. It’s doing all right – you think. But how does it compare with what others are doing? Is there something simple you’ve missed

Reflect.com offers customized cosmetics It used to be if a woman didn’t like the shade of lipstick she’d bought, her only options were to buy a different