Search Results for: research

Online fraud losses are adding up, and consumers are taking action. Some 5.2% of respondents to a recent survey conducted by GartnerG2 reported being victimized by credit card fraud last year and 1.9% were the victims of identity theft.

STAR INSURANCE Wondering how to avoid signing a celebrity endorser who’s going to be all washed up by the time your campaign rolls out? E-Poll, Encino,

1995 June: Mark Shapiro Then: The ceo’s discipline-neutral approach to marketing made independent Louis London the subject of PROMO’s first cover photo

Marketing and religion are generally considered to be as compatible as oil and water, and understandably so: Religious beliefs are more often a sore point

When I graduated from U.C. Berkeley with a bachelor’s degree in History, then-governor of California Jerry Brown said at our commencement, History. Well,

The first cover stories examined proposed taxes on advertising and promotion (including one seeking to ban tobacco and alcohol marketing), former Pepsi

What recession? Consumer electronics wholesale sales will hit a record $95.7 billion this year, up three percent from 2001, projects the Consumer Electronics

My heart sank as soon as I caught sight of the Colonel wearing a Santa hat. The life-sized wooden statue outside the Kentucky Fried Chicken restaurant

Mosaic Group Inc., Toronto, plans to make a 10% headcount reduction during the first quarter of 2002. The customer acquisition and retention services

Business Consultants Email Masterfile – Thomas Register These 47,643 business consultants provide their expertise to a variety of industries, including