Search Results for: research
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Agencies
P&I Postscripts
CINEMARK HOLDINGS: has a new feature for its gift cards—the capability for customers to upload their own images or photos.
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Agencies
Banks Increase Direct Mail Advertising
Banks typically increased direct mail advertising volume during the third quarter, according to Mintel Comperemedia.
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Agencies
Blackberry Storm Debut Draws Customers, and a Competitor
The launch of the new Blackberry Storm device last Friday draw long lines of customers as predicted, but it also drew a guerrilla-marketing stunt from a competitive product.
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E-Mail Remains Top Internet Activity: MRI
E-mail is the most popular online activity, and its use is still growing, according to a survey from Mediamark Research & Intelligence (MRI).
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News Brief
PIZZA INN: has named Scott Richter as senior director of marketing and Samuel “Bud” Boswell as executive chef and director of research and development.
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Hulu Gaining on YouTube
YouTube is better known than Hulu, it’s been around longer and it boasts almost 14 times more users, but Hulu is on track to rake in just as much revenue as its forerunner in 2009.
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Email
Stupid Media Watch: A Canadian Logic 101 Failure
Is there a school somewhere teaching reporters never to question privacy and anti-spam advocates’ claims? Sure seems so
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Listline e-Newsletter 11/18
Macromark Inc. unveiled a list of 304,668 buyers of consumer electronic products from the last 12 months for BlueHippo.
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News Brief
DICK’S SPORTING GOODS: is again partnering with St. Jude Children’s Research Hospital for the 5th anniversary of the Thanks and Giving campaign.
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Online Ad Response Analysis Beats Counting Clicks
The impact of online advertising campaigns is significantly greater than a typical .10% click through rate would suggest, according to research data compiled from a broad range of industries.