Search Results for: research
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Agencies
Search Wins the Prospecting Case for B-to-B Law Firm
A Southern California law firm specializing in business employment law has seen a 200% ROI from a search engine marketing effort designed to attract new clients.
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Agencies
Chatter is the Least Important Part of WOM
Word of mouth is valuable only because of what causes it and because of what it drives. It’s time to move the conversation about conversation away
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Agencies
Tracking B-to-B Behavior to Learn How to Approach a Lead
Consumer leads often come laden with enough information to make marketing easy. The process of identifying and qualifying business leads
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65% of Internet Users Have Paid for Online Content, Tangible Goods in the Future?
A recent report from Pew Internet & American Life Project found that 65 percent of Internet users have paid to access or download some kind of online content, with music and software leading the way.
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Lead Generators Busted by the Government
Internet Enterprise Charged for Government-Grant and Money-Making Scams
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The Week in Review
Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page -
The Week in Review
Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page -
Data & Analytics
Broker Roundtable: Incorprating Social Data Into Lists
Welcome to Broker Roundtable, where each week we ask list brokers to give their opinions on issues that matter to the marketing community.
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The Week in Review
Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page -
Youths’ Spending Power is Trending Upward Again
According to the latest edition of Trends & Tudes from Harris Interactive Youth & Education Research, young consumers are spending more than they did last year, serving as a reminder that this segment is one that marketers should bear in mind as we head toward 2011.