Search Results for: loyalty
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Local-Commerce Profile: Q&A With Clutch
We’re continuing our series of profiles of local-commerce companies by featuring Clutch. The purpose of these Q&A interviews is to give merchants, marketers and others in the industry a look at what some companies out there are doing. These profiles are also meant to offer different takes on the future of the local-commerce industry. Clutch, […]
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Agencies
Showrooming: Theft or Opportunity?
Retailers with heavy investments in physical stores resent Showrooming. Here’s the latest on opportunities to fight back.
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Social
4 New Social Media Opportunities in the New Year
Social media as a marketing tool made great strides in 2012. What can you do to take social marketing to the next level?
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56% of Companies to Increase Email Marketing Spend in 2013, Focus on Re-Engagement
StrongMail recently surveyed more than 1,000 business leaders to feel the pulse of how marketing budgets will shift next year. Most respondents expect their overall marketing budgets to increase or remain steady in 2013, with email marketing, social media, mobile and search programs set to receive most of the increased spending. Email marketing budgets and […]
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Agencies
2013 Loyalty Program Management Checklist: Q&A
Dana LaSalvia, senior director of marketing at Rymax Marketing Services, talks about 2013 trends, challenges, retail-buying behavior and what’s up with the color purple.
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7 Takeaways From BIA/Kelsey’s ILM West: Local Businesses, Customer Loyalty and More
The BIA/Kelsey ILM West conference in Los Angeles ended last
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Clutch Unveils First Mobile Commerce Platform to Unite Shopping, Loyalty Programs and Gifting
Company Launches with Free iOS App Designed to Deliver Relevant Offers to Consumers and Targeted Customers to Merchants
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Social
PetSmart Goes to Pinterest to Save Homeless Pets
PetSmart is combining people’s love for their pets with a Pinterest promotion and store events in a cause-related campaign to help save homeless pets.
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Agencies
Kellogg, Verizon use Gamification to Build Loyalty
Three ways gamification can benefit brands.
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Time Spent With Mobile Apps Increases 35%, Catching up to Time Spent With TV
If you find yourself spending more time with mobile apps and less time with your TV screen, you’re part of a big trend. According to new numbers from Flurry, time spent with mobile apps is quickly gaining ground on time spent with TV. In November, Flurry measured more than 1 trillion “events” from more than […]