Search Results for: loyalty

  • United Frequent Flyers to Earn Miles while Shopping

    United Airline’s UAL Loyalty Services has partnered with Advantex Marketing International to let members earn mileage awards while shopping at local,

  • Henry Schein Sees Income Jump in First Quarter

    Henry Schein Inc. reported $24.8 million in net income during first quarter, up from $19.7 million a year ago. The dental supply direct marketer’s sales

  • Sassoon Sues P&G

    Hair care mogul Vidal Sassoon has filed a lawsuit against Procter & Gamble, accusing the CPG of breach of contract and fraud in its dealings with the

  • Innis Maggiore Group adds promotion to ads

    In March, advertising and p.r. group Innis Maggiore Group announced the establishment of a sales promotion department under Scott W. Edwards, a former

  • La Quinta Relaunches Rewards Program

    La Quinta Corp. faced the same troubles as the rest of the hospitality industry: Last year, the Dallas-based hotel chain’s revenue per average room dropped

  • KELLOGG READIES AUCTION LAUNCH

    Kellogg Co. is taking another stab at loyalty marketing, this time via online auctions. The company is launching Kellogg Kash next month across four brands

  • EQUAL LAUNCHES 4 OZ. SPOONFUL

    Ever try emptying enough Equal packets to make one cup of sugar for a cookie recipe? Try no more, Equal has introduced Equal 4 oz. Spoonful, a cup-for-cup

  • HERSHEY OFFERS FREE MOVIE TICKETS

    Hershey Foods is offering a little extra for moviegoers with a sweet tooth. The Hershey, PA-based chocolate company has teamed up with Quantum Loyalty

  • Catalina Marketing Names Michael Bechtol President and COO

    Michael G. Bechtol has been promoted to president and chief operating officer of Catalina Marketing Corp. Bechtol’s duties within this newly created role

  • McDonald’s to Expand McDeals Test

    McDonald’s Corp. is looking for one or two mainland markets to continue testing McDeals, a loyalty program that’s been testing in Hawaii since October.