Search Results for: loyalty
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Draftfcb is Tops at the CADM Tempo Awards
Draftfcb won top honors Wednesday night at the Chicago Association of Direct Marketing’s annual Tempo Awards.
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Multichannel Marketing Boosts Spending, Nips Loyality
Consumers who shop through multiple marketing channels tend to spend more money but generally are less loyal customers, according to survey findings released by Opinion Research Corp.
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The 2008 Promo 100
Looking for an agency? You’ve come to the right place. There are 100 shops listed here, everything from start-ups to mega-conglomerates, ranked in order
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Agencies
Stop & Shop Runs 10% Discount to Boost Business
Stop & Shop is pushing a new 10% discount coupon for customers to apply to their next order to drive store traffic and drum up good will.
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Agencies
Wyndham Boosts Rewards Program with New Name, Sweeps
Wyndham Worldwide has updated its guest loyalty program with a new name to better reflect its global offerings.
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Agencies
Hilton Auctions A Trip to the Tony Awards
Members of Hilton’s HHonors loyalty program had an opportunity to spend their points in an auction to win a trip to the Tony Awards in New York City and designate a charity to receive the money from the winning bid
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Agencies
Postscripts
WENDY’S: is rolling out new Kids Meal premiums based on Screenlife, LLC’s Scene It
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2008 IMA Award Finalists/Winners
2008 IMA Award Finalists *Denotes Category Winner **denotes tie Viral Promotion: Campaign: PetStyle.com* Client: PetStyle.com Agency: DataPositive Campaign: Doggie E-mail Client: Purina Agency: Oddcast Campaign: 1000uses.com Client: Glad Food Storage …
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Agencies
Denny’s Brings Back Birthday Meal Program in Arizona
Denny’s Arizona-area restaurants are renewing an old-time favorite—the company’s birthday meal program—to reward loyalty customers and boost sales.
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Agencies
Wal-Mart Has Designs on Designers
Is Wal-Mart about to become the Mecca for the fashion-conscious? Read why Wal-Mart may be catching up with discount rival Target and indeed be finally getting the mix of product and celebrity brand right