Search Results for: feed

We have all fallen into the “one-to-one” marketing trap. Songwriter Randy Newman once penned, “One is the loneliest number,” yet we promote one-to-one

HBA-related Web sites deliver `intimacy marketing’ to consumers. Traditional stores better schedule a makeover.A rose by any other name may smell as sweet,

I’M OLD ENOUGH to remember an ancient vaudeville joke. One guy says to the other, “What’s green, hangs on the wall and whistles?”The other fellow ponders:

Feedinfo.com, an Amsterdam-based Web site targeted at the compound feed industry, plans an upgrade this month to make e-commerce possible among its members.Online

Finding and retaining talented employees dominated the conversation yesterday morning during a roundtable forum of high-level catalog executives attending

Although they swear there are 238 different Kahlua concoctions with which consumers can sip the night away, the marketers at Westport, CT-based Allied

Winfreestuff.com Inc., an Omaha, NE-based Web company, relies on a sweepstakes model to collect e-mail addresses for online merchants.Consumers visit

The endless pursuit of loyal customers – an effort now intensified by the online shopping phenomenon – has retailers sprucing up their stores and giving

There’s a new diner at the feeding frenzy of conglomerates gobbling up promotion agencies. This time, mid-sized shops are being served.GEM Group, an Atlanta-based

After reading David Kapell’s opinions on “Why Branding Stinks” (January promo), I found myself re-examining the basic principle that guides my professional