Search Results for: data
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Return Path Names Donner Vice President
Return Path Inc. has named Martin Donner, vice president and general manager of list and data solutions.
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Agencies
Sara Lee Likes Sandwich Month
Sara Lee Foods next week begins a recipe contest for sandwich chefs. Radio ads, DJ endorsements support The Sensational Deli Sandwich Contest will award a $5,000 grand prize and feature the winning recipe in a national ad for Sara Lee Premium Quality …
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Listline e-Newsletter 07/21/05
Taylor Corp. has chosen Walter Karl Inc. to represent three lists of
business executive promotional and gift product buyers. The appointment
includes its Baldwin Cooke Co. list, 43,056 buyers; Union Pen Co.,
30,071 U.S. and 9,187 Canadian buyers; and the Gopromos by Curtis Rand
Industries list, 16,258 buyers. -
Agencies
MTV2 Launches ‘Mother Truckin’ Contest
MTV2 is out with its largest promotion ever, touting the mother of all sweepstakes. One lucky viewer can take home a truckload of prizes worth thousands of dollars, including a 2006 Scion and $25,000, as well as other swag good enough for music stars. …
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Agencies
TNT and Office Depot Tie NASCAR Theme in 43 Million Valpak Mailer
NASCAR is the theme for a TNT and Office Depot direct marketing promotion using a Valpak mailer to reach 43 million households. The mailings will drop from July 27 to Aug. 26. Office Depot, TNT and NASCAR are using Valpak for a multi-tiered promotion …
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Digital Thoughts – Part 2 – Music To Their Ears
During eUniverse’s ultimately turbulent fiscal year 2003, they acquired direct marketing focused Response Base, a company run by Chris DeWolfe, who along with the other co-founder of MySpace.com, Tom Anderson, had also worked at XDrive.com…
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ChoicePoint Net Income Up Slightly in Quarter
ChoicePoint Inc. reported net income of $36.4 million for the second quarter, up slightly from $36.3 million last year.
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Agencies
Merchant911 Arms Little Guys for the Fraud Fight
From Congress to cardholders, everyone is up in arms about recent thefts of personal data from merchants, credit card processors and other data aggregators. The latest hack-and-grab crime wave began in February with the revelation that fraudsters scammed 100,000 accounts from ChoicePoint inc. and culminated—one hopes—in June with the discovery of a potential 40-million card cyberheist from a third-party processor for Visa, MasterCard and others.
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Agencies
Radisson Hotels Launches ‘Sleepstakes’
Radisson Hotels is giving consumers a chance to rest easy with a new sweepstakes touting a $10,000 prize to use toward a bedroom makeover. The What’s Your Sleep Number? Sleepstakes introduces consumers to the brand’s custom-designed Sleep Number bed, …
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Agencies
P&I Postscripts
VERIZON: is giving a $20 credit to new and existing customers who sign up for paperless billing and pay their monthly bills online at Verizonwireless.com, or their bank’s Web site, through Sept. 10. BATH & BODY WORKS: has added a DVD to its body care …
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