Search Results for: data

Consumer data broker ChoicePoint has been fined $10 million by the Federal Trade Commission for violating federal law and consumer privacy rights.

Hostess is revving its snack cakes line with an online instant-win game awarding trips to watch its Racing Divas—Danica Patrick, Leilani Munter and Melanie Troxel—compete.

ALC Data Management was named to oversee the SmartMoney list group. Five
files are available, including SmartMoney magazine’s, which identifies
546,542 direct mail-sold subscribers. Separate lists provide names of
subscribers at business addresses and female subs.

What happens in Vegas, stays in Vegas? Not necessarily. One participant chasing down clues in the latest Harrah’s Operating Co. Treasure Hunt promotion will take home $1 million.

Paramount Pictures is building buzz around the latest installment of the Mission: Impossible franchise with an online scavenger hunt that gives fans clues to story lines in the film.

Hasbro’s iconic Play-Doh brand is celebrating 50 years with a yearlong “birth-doh” party, dangling a chance for consumers to win $50,000 through an instant-win promotion.

Using text messaging could land one Sprint customer in front of 2004 Heisman Trophy winner Matt Leinart at the 2006 NFL Draft.

The Talbots Inc. will acquire cataloger and retailer The J. Jill Group Inc. for $517 million in cash.

E-mail service provider Accucast is expected to announce today it has been acquired by business-communications outsourcer Premiere Global Services.

Women perceive personalized direct mail envelopes in a more favorably than men, according to new national survey finding released by the Envelope Manufacturers Association Foundation (EMAF).