Search Results for: data

  • 2005 Online Ad Revenue More Than 412.5 billion: IAB

    Internet advertising revenue for 2005 exceeded $12.5 billion, a 30% increase over the previous revenue record of $9.6 billion in 2004, said the Interactive Advertising Bureau.

  • UNSPAM SAYS KIDS’ ADDRESSES ARE SAFE; CONTRACTS INDICATE IT SUSPECTS OTHERWISE

    (Magilla Marketing) Unspam claims the so-called child-protection
    do-not-e-mail registries it runs for Utah and Michigan don’t pose a
    threat to children’s e-mail addresses. But its contracts with the states show Unspam recognizes kids’ addresses on the registries may fall into the wrong hands and has absolved itself of liability if they do.

  • Stalking the Red-Footed Booby

    ROUGHLY 3,000 MILES FROM cruise line Lindblad Expeditions’ New York headquarters, bands of naturalists regularly crawl over the Galapagos Islands’ marine

    Tagged in:
  • LISTLINE

    NEW LISTS Disney Movie Club Some 501,345 customers from the last 12 months are named on this enhanced master file. These continuity club members bought

  • A Freedom of Search Issue

    LET ME SAY THIS RIGHT AWAY: I don’t want kids to see Internet porn. To that extent, I’m in line with the U.S. Department of Justice, which wants to revive

    Tagged in:
  • HANDLE WITH CARE

    DATA WHERE TO GET it and how to maintain it was the topic of Direct’s 2006 business-to-business roundtable. With the help of our columnist Ruth P. Stevens,

  • Listline e-Newsletter 03/01/06

    Information Refinery Inc. was tapped to manage four magazine lists for
    Cygnus Business Media. The appointment is limited to Asphalt Contractor
    (9,915 subscribers), Equipment Today (79,526), Pavement (19,120) and
    Rental Product News (19,778).

  • Jeeves Bows Out, and Ask Comes In

    Jeeves has officially been served his walking papers. The Web search engine formerly known as Ask Jeeves unveiled the new Ask.com look at Search Engine Strategies New York 2006, during a keynote speech by Barry Diller, chairman and CEO of parent company IAC/InterActive Corp.

    Tagged in:
  • Performics’ Holiday Search Snapshot

    Performics, the search engine marketing division of DoubleClick, came out with another flight of its quarterly Performics 50 keyword performance index in mid-February, and this report, covering the last quarter of 2005, sheds some insight on what happens to search terms during the holiday sales season.

    Tagged in:
  • Smirnoff Searches for a Cocktail Consultant

    Smirnoff vodka is searching for an “enthusiastic drinks guru” to span the country to research cocktail culture and submit reports.

    Tagged in: