Search Results for: data

A GM sweepstakes that has garnered 45,000 entries so far has come under fire for its ties to syndicated radio talk show host Sean Hannity.

Coors Brewing Co. has once again expanded its involvement with the National Football League by signing a two-year sponsorship deal with The New Orleans Saints as the team returns to the The Big Easy for its first football season since Hurricane Katrina.

Cotton Inc. is giving college students a chance to turn in their denim for a good cause.

Direct marketing services firm MetroGroup has acquired Proficient Data, a transaction document management, production and mailing services company. The acquisition terms were not disclosed.

QuadData Solutions, a printing company based in Sussex, WI, has expanded its data-driven marketing service. In addition, the data solutions group, formerly known as Quad/Data Services, has enhanced its list rental capabilities through relationships with a number of well-known, well- respected data providers like InfoUSA/Donnelley Marketing and Advo, Inc.

Michael Brzozowski will join DraftFCB New York in the newly created position of executive vice president and director of CRM. Brzozowski will lead the CRM practice in New York, while developing CRM methodologies and best practices for DraftFCB’s current clients.

McDonald’s Corp. today is launching its biggest Monopoly game to date, dangling its first-ever $5 million grand prize and a host of other prizes from sponsors Best Buy and American Express.

There is increasing visibility of the red and yellow Shell logo in the Detroit area as the gasoline supplier pumps up a gas station rebranding campaign via customer appreciation events, giveaways and a sweepstakes.

Toys “R” Us’ baby banner is signing up expectant moms for a New Year’s sweepstakes dangling a $25,000 grand prize.

Kohl’s and packaged goods company Sara Lee are teaming up to launch an online game around the upcoming animated film Flushed Away on AOL.