Search Results for: data

Blogs have become a credible information source for public consumption, threatening news outlets and prompting them to hop on the bandwagon. Most media outlets, large or small, now have blogs on their sites. Unlike a print…

The first installment of this email marketing walkthrough covered dividing your email master list into targeted subgroups. This week you can sit back, relax, and learn how to increase the open rates of your email campaigns through sender name optimization.

A recent study conducted by BL Labs, the research arm of ad network BlueLithium, revealed some surprising information regarding behavioral ads and their performances in context and out of context.

– Learn How You Can Incorporate RSS In Your Marketing
– Discover How Affiliates Can Use RSS To Generate Revenue
– Find Out How ad:tech Is Using RSS As Part Of Their Marketing Program

In excess of 92 million names are available on the Contacts in American
Business postal database. This database was built with data from Dun &
Bradstreet, professional directories, Yellow Pages, seminar and
conference rosters, association membership lists, state and local public
records.

Six years ago, you could do search engine marketing badly and still make out well, because so many other people were handling it even more ineptly.

Michael Carney, president of soon-to-be-defunct e-mail list firm DirectQlick, has launched a new company and is building an e-mail cooperative database of people who have made online purchases.

A former Lyris engineer has launched an e-mail marketing software company that he claims addresses one of marketers’ biggest fears over working with service providers — it eliminates the need for marketers to transfer their data to their vendor’s network.

Internet advertising network ClickDiario has launched co-registration.com, an online lead generation division targeting Hispanic consumers in the U.S.

Six years ago, you could do search engine marketing badly and still make out well, because so many other people were handling it even more ineptly. But today the level of the game has been raised all around, and search marketers need to take a deep dive into their performance reports on a regular basis to make sure that they