Search Results for: data
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Listline e-Newsletter 12/13/06
MGI Lists was chosen to manage the American Society of Association
Executives’ 17,398-member list. Only business addresses are provided. -
Agencies
Omniture Unveils Marketing Integration Technology
Web analytics firm Omniture today unveiled a technology platform that the company claims will allow Web site operators to integrate their online marketing applications and get a single view of the data from the various sources.
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Listline e-Newsletter 12/12/06
American Name Services now manages this magazine’s file. More than
700,000 subscribers’ names are listed, including 177,367 from the last
12 months. -
Letters to the Editor
Your article has to set a fire under the butts of every Libertarian out there in “Fear of Universal ID-land”. I can see the virtue in “Smart Cards” and the benefits to consumers and businesses, at least corporate giant types.
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VNU Begins Layoffs; Readies $15 Million In-Store Test
Media and research giant VNU has begun a reported 4,100 in layoffs, about 10% of its global workforce.
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Listline e-Newsletter 12/11/06
Meredith Corp. recently named ALC Data Management to oversee the Family
Circle magazine file. More than 2.4 million subscribers are available. -
Agencies
Loose Cannon: Why Can’t The Airlines — And DM — Get Smart?
Heading down to Orlando for the National Center for Database Marketing conference? Be sure to pack all liquids in your carry-on luggage in tiny tubes and jars, and then to tuck those tubes and jars into a one-quart see-through plastic bag.
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Listline e-Newsletter 12/08/06
Belardi/Ostroy ALC LLC recently assumed management of the Bike Nashbar
list. More than 270,000 buyers are available from the last 12 months. -
Agencies
Meet the Broker: Michael Guyer
Learn why Michael Guyer, vice president and director of marketing at International Direct Response Inc., believes e-mail and postal list pricing parity is inevitable.
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Listline e-Newsletter 12/07/06
Pacific Lists Inc. now manages the Chiropractic Economics magazine file
with more than 50,000 names. Recipients include chiropractic professions
with their own practice as well as employees of chiropractic clinics.