Search Results for: data

The Direct Marketing Education Foundation awarded its “Rising Star” honor to four DMers, gave Time Consumer Marketing Inc. its Corporate Commitment award, and debuted a donor program at its annual awards dinner Tuesday night.

Travel Web site www.Vegas.com awarded $5,000 to a Venice, CA man who was among 80 entrants in a contest open to the public seeking a commercial to promote the city.

Worldata announced at New York DM Days it has been appointed list
manager for Harte-Hanks Inc., effective no later than Aug. 1. CiTDB data
on information technology professionals is gathered via telephone
interviews.

(Direct Listline) Specialists Marketing Services Inc. (SMS) has acquired the list management and brokerage firm NRL Direct Inc. for undisclosed terms.

AnalyticsIQ Inc. has introduced ResponseIQ, a new data scoring service for use with its GeoBase database, which analyzes economic and demographic variables for predicting response to direct marketing offers.

Worldata announced at New York DM Days it has been appointed to manage the Ci Technology Database (CiTDB) for Harte-Hanks Inc.

Doritos is asking consumers to name its newest flavor in a sweepstakes that takes the brand’s consumer-content push to a new level.

XM is tapping into the user-generated craze with a new contest that lets viewers create their own ad for a chance to have it air on Current TV.

Support Our Aging Religious Inc. has appointed Trinity Direct LLC as
list manager. This Roman Catholic organization has 11,929 donors from
the last 12 months and 16,653 from the last 24 months.

ALC Data Management now represents the Edwin Watts Golf list. A universe
of 667,498 names is available, including 341,721 buyers from the last 12
months. The average catalog order was $250.