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Members of the Golf Society of the U.S. paid $40 to receive benefits
that include discounts at more than 2,000 golf courses nationwide. A
total of 921,883 golfers are named and e-mail addresses are available
for 124,668.

Lake Group Media Inc. was tapped to manage Oakstone Publishing’s lists
of medical and human resources professionals, with 178,871 and 34,023
names respectively. Each file includes buyers and subscribers.

Approximately 84,000 politically conservative contributors to the
unsuccessful re-election campaign of former U.S. Sen. Rick Santorum
(R-PA) are named on this file. Direct mail is the main source but a
small number of telemarketing- and e-mail-generated donors are included.

MeritDirect has been appointed to manage several files for HR.com Ltd.
These include a list of 286,360 human resources executives at postal
addresses, 108,749 e-mail addresses on a master file and a small
business master file with 59,236 e-mail addresses.

The Federal Trade Commission is conducting a review of Microsoft’s $6.1 billion proposed bid for interactive agency aQuantive, according to press reports.

Yahoo’s $680 million offer to acquire the 80% of ad exchange Right Media that it does not already own will also come under FTC review.

Search marketing will continue to attract growing ad budgets from now until 2011, but its share of total online ad spending will slowly decline during that time from 40% in 2006 to 32% in 2011 due to the rise of Internet video advertising, according to a report from research firm International Data Corp.

Beauty retailer Sephora and beauty brand theBalm are running a contest that lets consumers design packaging.

Wal-Mart will host seven weddings in its Supercenter stores next month, on 07/07/07, to wrap up its Lucky in Love Wedding Search.

Under its sponsorship of the Ultimate Fighting Championships, Mickey’s Brewing is running a sweepstakes to generate interest in its beer and the sport of mixed martial arts.

Privacy International, a company founded in 1990 and based in London, recently released a report that ranked Google last place among Internet companies in terms of privacy. None of the companies scored highly, but…