Search Results for: data

The National Center for Education Statistics has chosen Kroll Direct Marketing Inc. to manage lists of private schools, public libraries and academic libraries. With 27,921 records the school file is the largest.

The most recent data from the Interactive Advertising Bureau and PricewaterhouseCoopers shows that online ad spending stormed ahead to reach $5.1 billion for the second quarter alone, a 25.4% increase from the same quarter last year.

NEW YORK – AlmondNet (www.almondnet.com), a New York-based behavioral targeting advertising company, has signed a strategic partnership agreement with National Ad Force, a premier interactive online advertising sales company.

For many reasons – another record year expected in online advertising, Google first hitting $600 per share, Bidu passing $300, multiple multi-billion dollar acquisitions, record-levels of investment, a blog being valued at $100 million…

The National Basketball Association has lined up a roster of marketing partners to drive interest in its upcoming trio of exhibition games in China.

(Chief Marketer) Four questions regularly arise when marketers try to understand their search potential. All can be answered with good competitive benchmarking analysis.

A total of 15,540 subscribers to this home design and architecture title are identified. Launched in September 2005, this magazine was acquired earlier this year by Network Communications Inc. Lists of subscribers to other regional magazines published by NCI are available.

Neolane Inc. a marketing campaign software firm, has opened a headquarters in Newton, MA — its first North American physical presence.

E-mail data services provider TowerData announced yesterday it has patented its e-mail change of address service.

National Business Media Inc. has retained Statlistics to manage 8
magazine subscription files and three trade show attendees lists. Among
these are Custom Gift Retailer and Sign Business magazines, with 11,306
and 23,862 subscribers respectively.