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Listline e-Newsletter 6/3
Millard Group Inc. has been chosen to manage half a dozen magazine
circulation lists and a combined master file for Southern Progress Corp. -
California Senate Approves Release of Prescriptions for Mail
The California State Senate has approved a bill (SB 1096) that would allow pharmacies to release patient prescription information and other list data to marketing companies to send direct mail on behalf of pharmaceutical companies.
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Listline e-Newsletter 6/2
Information Refinery Inc. now manages the Healthcare Finance News list
for MedTech Publishing Co. -
Agencies
Vespa Drives “Get Smart” Sweeps with Subway
When Maxwell Smart and Agent 99 wheel away from danger on a silver Vespa LX 150 in “Get Smart,” the scene will likely spark an impulse among some viewers to hop on one those sleek Italian scooters themselves
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Agencies
A Pose Like Captain Morgan Could Win a Party with Hugh Hefner
Diageo’s Captain Morgan rum brand has launched a second version of its “Ultimate Pose Off” competition
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Agencies
Hillary Fans Design Thousands of T-Shirts
Hillary fans have proven time and again their unwavering support for the first female contender for president.
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The 2008 Promo 100
Looking for an agency? You’ve come to the right place. There are 100 shops listed here, everything from start-ups to mega-conglomerates, ranked in order
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Agencies
They May Have Already Won
When a channel that provides 20% of an industry’s buyers has been weakened, there are three options: It can fold, limp along or innovate. This is what
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Listline
NEW LISTS Forbes.com This master file names subscribers to various newsletters offered at Forbes.com. More than 133,000 postal and nearly 478,000 e-mail
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Agencies
The Sweet Spot
Some people can never get enough chocolate. But that doesn’t mean they’ll order it from a catalog especially one that arrives too often at certain times