Search Results for: data
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GXS Purchases Brazilian Firm Interchange Servicos
GXS, a provider of online business-to-business software, has acquired Interchange Servicos S.A, a Brazilian electronic data interchange services firm, for an undisclosed sum.
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Email
Post Christmas Percent-Off Promos Ruled: Email Data Source
Most of the major retailers this year got a larger-than-usual bump in Web site traffic the day after Christmas, much of which was fueled by bargain hunters responding to percent-off e-mail campaigns, according to Email Data Source
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Mobile
Interactive Mobile Ad Targeting by Location Coming Soon
Major shifts in social networking behavior and applications for marketers can be anticipated as use of social networking Web sites migrates from computers to mobile communications devices.
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The Increasing Value of Online Generated Databases
Online generated databases are becoming more robust with the information they capture, simply from the questions they ask consumers. And due the sheer volume of online activity these general and specialized databases continue to grow
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Agencies
Essay Promotion Will Reward Obama Fans with Inaugural Tickets
They don’t have to summon up the “Audacity of Hope” in 25 words or less, but Americans are being given the chance to win an essay contest and score one of 10 pairs of tickets to the hottest show in Washington D.C. this month
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Agencies
Tostitos Runs Bowl Race for Longhorn, Buckeye Fans
Tostitos upped the ante on the rivalry between the University of Texas and Ohio State in the run-up to Monday night’s Tostitos Fiesta Bowl
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Marketers Could Face New Federal Rules
You already know 2009 is going to be tough. With consumer confidence and disposable income in a race to the bottom, and with market conditions squeezing
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Agencies
Dr. P and the Roses
Be careful what you wish for, because you just may get it. And be careful whose intellectual property you’re wishing on, because if things turn bad, you
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Agencies
Kleenex Seeks Artists to Design Hispanic-themed Packaging
Kleenex wants to get some Latin flavor onto its packaging to celebrate Hispanic Heritage Month this September. To do that, the brand is running a contest
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Agencies
Weekly Game Show Picks Contestants from the E-Audience
The tech’s new, but the idea is as old as You Bet Your Life or Let’s Make a Deal. A Boston-area entrepreneur is streaming a weekly game show over the
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