Search Results for: data

Venture Infotek and Welcome Real-time have inked a partnership under which they will provide a series of loyalty offerings within India. These solutions will allow cards payment businesses and retailers to deliver personalized offers and redemption alternatives at the point of sale. More, plus The Opportunist’s Take, follow.

PepsiCo has launched two national promotions around its sponsorship of World Extreme Cagefighting and the combat sport’s featherweight superstar Urijah Faber.

A new online game at the Dairy Queen Web site is an effort to advertise the company’s new Sweet Deals permanent value menu.

The first thing your customer sees of your mailing is the subject line. It is what entices them to open or simply delete the email. The subject line can make or break the offer.

ICT Group Inc. has rejected an eight dollar per share bid from Aegis Ltd.

The long-awaited “Watchmen” movie opening nationwide March 5, has its share of the standard merchandising, including gimme caps, jackets and T-shirts decked with the film’s trademark blood-spattered smiley face.

Despite taking a deeper net loss in 2008 than it did in 2007, Agegis Ltd. made an offer for ICT Group. Details and The Cynic

Marketers must be able to idenfity advocates and measure impact, or word of mouth won’t work. Here’s how to bring hard, quantifiable data to program evaluations.

B-to-B firms now have access to new data sources from the Internet. This, coupled with online ordering, gives marketers the ability to search fields, generate counts and place orders instantly.

NEW LISTS ConstructionProGuide.com Postal and e-mail addresses are available for 287,388 individuals in the construction industry who registered at ConstructionProGuide.com.