Search Results for: data
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Agencies
Loyalty 360 To Offer LoyaltyOne, Epsilon Thought Leadership
The Loyalty One and Epsilon businesses of Alliance Data have inked a sponsorship agreement with The Loyalty Marketer
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Week in Review
Week in Review. Headlines for the week. Get Daily headlines from our facebook fan page (digital moses)
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OfferMobi Launches First Mobile-Centric Performance Marketing Network in the U.S.
Pay-per-call services powered by RingRevenue allow advertisers and publishers to capitalize on explosive mobile market growth.
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Data Landscape Shifts As Salesforce Buys Jigsaw
Salesforce.com’s $142 million acquisition of Jigsaw gives the customer-and-prospect management software firm a source of business executives contact data. How the deal will change the way this source of prospecting data is made available remains to be seen.
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Social Media On The Outside In Channel Integration
Two quick takeaways jump out of a new Forrester Research report on retention marketing: First, marketers have lagged in incorporating social media data into their campaign management systems. Second, the relationships marketers have with their campaign management systems tend to be ones of convenience, not of love.
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Agencies
Coupons Use Soared in ’09 at All Stores: Nielsen
After several years of flat growth from 2006 through 2008, coupon redemption in the U.S. grew by 27% last year, according to new research from The Nielsen Company
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B-to-B Buyer Beware: Not All Data Is Alike
Which supplier of business to business data is the best seems like a simple enough question. But a new study that compared five information sources offers complex answers.
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Agencies
NatureSweet Tempts Kids to Eat Tomatoes with Video Contest
So how do you get kids ages six to 16 to enjoy bite-sized tomatoes as a nutritious snack? Roll the video and add some music
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4G is Confusing
What do you know about 4G? According to a recent survey conducted by Compete, not much.
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Freelancers Are Thriving
Yes, unemployment is still hovering around 10 percent in the U.S., but that doesn’t change the fact that things have been quite sunny for freelancers, according to Elance.