Search Results for: data
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Google Chrome: 20% of the Global Browser Market
According to the latest figures from StatCounter, Google’s Chrome browser grabbed a fifth of the global market in June.
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Agencies
Kimberly-Clark Lets Walmart Shoppers Use Mobile to Win “Cars 2” Merchandise
Paper products brand Kimberly-Clark is sending Walmart shoppers on a mobile-fueled race through the aisles with a promotion that taps into the appeal of Disney Pixar’s "Cars 2" animated feature.
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SPENDING SMARTER
As each dollar a marketer spends becomes ever more important, utilizing data to spend smarter has become vital. Utilizing and relying on data can help
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Is It A Bubble and Do We Want It to Burst?
Just recently, we came across a chart that Business Insider put together. It showed the stock price of a small publicly traded company who announced they acquired a six million dollar stake in Facebook. The next day, the stock shot up. As there was not…
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The Week in Review
Headlines from the industry. To receive daily updates please visit the Digital Moses fan page
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Apps: 56% of Activity on Android Smartphones
Recent data from Nielsen breaks down mobile activity on Android smartphones. The numbers also examine the best forms of discovery for smartphone apps.
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56% of Consumers Say Facebook Influences Purchase Decisions
According to data from Compete, 55.8 percent of Facebook users say their purchase decisions have been influenced by Facebook pages, while 66.1 percent of Twitter users say their purchase decisions have been influenced by Twitter feeds.
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Early Morning and Weekends Are Best for Emails (and Abuse Reports)
Using data from Dan Zarrella and Pure360, KISSmetrics examined the effect of timing for email marketing in its report, “The Science of Social Timing Part 2: Timing & Email Marketing.” A notable trend is that early mornings and weekends are optimal for many email metrics.
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Agencies
Hostess Runs Summer On-pack Promotion Around Baseball
Hostess is using a sweepstakes and the game of baseball to draw attention to some of its bakery items.
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The Week in Review
Headlines from the industry. To receive daily updates please visit the Digital Moses fan page