Search Results for: data
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Rodale to Use Acxiom’s Solvitur
Rodale Press, the Emmaus, PA-based magazine publisher, has reached an agreement to receive a “customer-centric” marketing solution and integrated campaign
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List Industry Pioneer Hal Burnett Dies at 74
Hal L. Burnett, list industry pioneer, died Sunday, May 2. He was 74. Burnett began his career in the list business in 1960, representing Compiler’s Plus,
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DIRECT Listline
Contributors A list of donors to charitable and political causes identifies more than 1 million individuals. Telephone numbers are available for more
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Acxiom, Abacus Direct in Alliance, SmartBase Phaseout Begun
Acxiom Corporation, and Abacus Direct have formed a multi-year strategic partnership aimed at generating new products for customers of selected vertical
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Sitel Signs Deal With Compaq in Brazil
Service bureau Sitel Corp., Baltimore, has signed a three-year outsourcing contract with Compaq Computer Brasil Ind. Ltda. to provide customer relationship
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OgilvyOne Debuts Database Product in Asia
OgilvyOne Worldwide has launched its own database management tool, OgilvyOne Bridge, in Japan and the Philippines. The product collects and manages data
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USPS Withdraws Request PRC Endorse Mailing Online For Now
The U.S. Postal Service withdrew its request for a Postal Rate Commission endorsement for Mailing Online, an experimental electronic service for expediting
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NJ Bill Would Require Spam to Be Labeled
Senders of unsolicited e-mail to New Jersey residents would be required to label their solicitations “advertisements” according to legislation just introduced
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Harte-Hanks Names Chairman and Elects New Officers
Harte-Hanks Inc., San Antonio, TX, has elected Larry Franklin chairman and chief executive and Richard M. Hochhauser president and COO. Previously, Franklin
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HotData Adds Polk, D&B Data to Internet Offerings
HotData, Inc., Austin, TX, has inked an agreement to provide The Polk Company and Dun & Bradstreet information directly into desktop software applications