Search Results for: data
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Agencies
News briefs from Directmag.com
March 11, 2003 President Bush signed legislation creating a national do-not-call registry. The bill allows the FTC to collect fees from telemarketers
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Agencies
Nectar Feeds Sainsbury’s Segmentation Efforts
Two years ago, the corporate structure of Sainsbury’s, a grocery chain based in the United Kingdom, was divided among three groups: One that ran the stores,
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Agencies
Building Consumer Trust on Data Privacy
Harriet P. Pearson thinks a lot about trust so much so that she’s created an acronym addressing customer data use around it. For Pearson, IBM Corp.’s
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Wenner Media Contributes 2.3 Million Names to Co-op Database
Wenner Media, publisher of Rolling Stone, Us Weekly and Men’s Journal, will contribute its subscriber files to Experian’s CircBase cooperative database,
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List and Database News
Home Business Owners There are 1.6 million records in the 12-month-file of Home Business Owners. Demographic and psychographic data elements are available.
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List and Database News
American Coin-Op This publication is distributed to 8,044 qualified subscribers, most of whom are owners, operators and managers of chain- and individually
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Live From NEMOA: L.L. Bean Faces the ‘New Normal’ with DRTV
Direct marketers holding their breath waiting for a complete economic turnaround are going to turn blue in the face, according to Steve Fuller, vice president
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Live From NEMOA: L.L. Bean Faces the ‘New Normal’ with DRTV
Direct marketers holding their breath waiting for a complete economic turnaround are going to turn blue in the face, according to Steve Fuller, vice president
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H&R Block Accused of Using Taxpayer Info
Consumers Union and several other consumer groups have accused H&R Block of using taxpayer information gathered in the IRS Free File program to market
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List and Database News
ADVO Business Records ADVO business saturation data has been put on the market for the first time by ALC Data Management. ALC is offering 10.7 million
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