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Delta Air Lines is offering its online customers a chance to win a trip to Aruba this summer by purchasing tickets at its Web site. Customers can register

Valassis has signed a multi-year deal to be the exclusive partner for all of The Kroger Co.’s corporate direct mail campaigns. The deal begins Aug. 15.

Great customer service is important when selecting a credit card, said 85% of consumers surveyed in a recent RR Donnelley panel on financial services.

Cable network STARZ! is tying into the Aug. 1 theatrical release of American Wedding, the third installment in the American Pie series, with the STARZ!

InfoUSA reported $4.7 million in net income, and $78.8 million in sales, during the second quarter of 2003. Both figures were increases from second quarter

Cartoon Network’s classic cartoon sister network, Boomerang, is teaming up with Sunkist Growers, Del Monte Fresh Produce and the National Watermelon Promotion

Consumer packaged goods companies have evolved from being slow to embrace the Web to leading some of the more innovative Web sites and ad campaigns among

To many kids it seems like summer has just started, but Yoo-hoo Chocolate Drink this week kicks off its Back 2 School with The Simpsons Sweepstakes. From

Dr Pepper/Seven Up is giving consumers the chance to win a $70,000 grand prize by looking under a game piece attached to specially marked Super Big Gulp

Direct Media Inc. launched a consumer co-op database Tuesday comprised of 100 merchandise and publishing response files. And more co-ops are in the offing,