Search Results for: data

Spa And Hot Tub Owners ICOM Information & Communications Inc. has introduced this file of 427.000 owners of spas and hot tubs sourced from its the TargetSource

The New York Times has reduced its use of vertical response lists in favor of compiled files in an effort to increase its home-delivery subscription sales.

Telemarketing may be in for some rough times during the next five years, which is how long the first rush of names on the federal do-not-call registry

The Federal Trade Commission announced the fees that companies will pay for access to the national do-not-call registry. The FTC announced the annual

Direct Media Inc. is the new manager of the Alzheimer’s Association file, as of July 1. There are 200,000 donors each quarter. The average donation is

Forget neural networks—the best thing that has ever happened to direct marketers is the Web. Insane? Not to Arthur Hughes, vice president for business

Since Harrah

InfoUSA CEO Vin Gupta, the only DM executive to appear in a 60 Minutes II program on financial privacy earlier this year, called on his fellow CEO’s on

A national do-not-call list is on the way, and a do-not-e-mail list is likely. What can possibly be next? How about a national do-not-mail list? That

Best Western Hotels is teaming up with MasterCard’s latest promotion linked to its Priceless campaign. Through the Weekends Matter sweepstakes, cardholders