Search Results for: data
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ALC Acquires CircTrack
American List Counsel has acquired CircTrack, a research service founded in 1997 by circulation guru Dan Capell. Designed to assist publishing executives,
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Internet Use Growing Among Farmers: USDA
Half of America’s farms and ranches have Internet access and nearly 39% report using a computer for their farm business, according to new data released
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Short Cuts
Marketing consultant Bill Glazer of BGS Marketing has acquired the direct marketing business of Dan Kennedy. The new company, Glazer-Kennedy Inner Circle,
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DMA to Honor Dave Florence and Ben Franklin
(Catalog Age) Direct Media founder/chairman Dave Florence has achieved much in his nearly 50-year career in the list and data processing industries. After
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InfoUSA Completes Acquisition of OneSource
Omaha, Neb-based infoUSA Inc. has completed its acquisition of OneSource Information Services Inc. OneSource, Concord, MA, is now a wholly-owned subsidiary
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New Line’s Elf Racks Up Partners for Fall DVD Launch
New Line Home Entertainment is gearing up for the launch of Elf on DVD this November. The popular holiday flick starring Will Ferrell from Saturday Night Live fame has already acquired two major partners—Wendy’s and Unilever. Wendy’s will launch a …
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Trends Report: When Do I Get Paid?: The Metric of Pay Day
Despite the growth of the online advertising industry over the last year and a return to profitability for many companies, the main question that arises during IO negotiations or while pounding out a deal is “When Do I Get Paid?”.
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Claria Countersues L.L.Bean Over Spyware Claims
Claria Corp. filed a counterclaim June 3 against cataloger L.L.Bean, according to a Claria statement. In May, L.L.Bean filed individual complaints against
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American Institute for Cancer Research Picks Merkle for Donation Processing
The American Institute for Cancer Research, a charity that provides educational services regarding diet, nutrition and cancer, has chose Merkle to provide
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Agencies
Country Inns Host Lemony Snicket Giveaway
Hotel chain Country Inns & Suites by Carlson woos families with a summer promo tied to Lemony Snicket’s A Series of Unfortunate Events. The tongue-in-cheek children’s books are the inspiration for Country Inns’ Summer Family BookBreak Package. Families …
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