Search Results for: data

As the phenomenally successful book series by Lemony Snicket translates to the big screen this December, assorted partners are leveraging the Jim Carrey as Count Olaf excitement surrounding the premiere to encourage children to write their own …

Things change fast in the list business, and list brokers, managers, owners and mailers turn to DIRECT Listline and DIRECT ListFinder to stay up-to-date and to find top-quality lists

Acxiom Corp. has acquired ChinaLoop, a business intelligence, customer relationship management and data management company based in Shanghai, China. The terms of the deal were not disclosed, although Charles Morgan, Acxiom company leader said that

TransUnion Settlement Solutions has unveiled a new automated database model for mortgage lenders to target direct mail offers.

Re: Loose Cannon: My Data Card Is Quick (A Sam Chaid Mystery), October 18, 2004]:
Loved your article…and you were right to off the icy dame.

DoubleClick Inc., the online advertising systems provider,
has named Keith Jones managing director of Abacus Europe.

Merrill Lynch and Visa have launched a sweepstakes dangling a personal, home and leisure makeover. The sweeps targets MERRILL+ Visa and Merrill Lynch Visa Signature Rewards cardholders. Customers learn of the sweeps via in-bill fliers. One grand-prize …

Sears, Roebuck and Co. has converted 28 of its Sears Hardware stores into Sears Appliances and Hardware stores, and is running a pair of sweepstakes in each of those stores to promote the change. Consumers can enter a drawing for a $1,000 shopping spree …

Sony Computer Entertainment America and The Coca-Cola Co. have launched an instant-win sweepstakes, which will be promoted on more than 100 million packages of Coca-Cola brands. The promotion, Unwrap the Experience, runs from Nov. 1 through Dec. 31 and …

(Direct Newsline)—Call it a study in contrasts. Americans have signed up for the Do Not Call List in droves, but people are still responding to the ring. A Direct Marketing Association response rate survey released Monday put telephone marketing at the …