Search Results for: data

Crain Communications Inc. has chosen Statlistics to manage
TelevisionWeek magazine’s subscriber list. Some 22,000 postal records
are available. Seventy-five percent of those on the file are men. Direct
mail is the source. ALC Data Management previously handled this file.

I enjoyed the recent column in which you listed your resolutions for the coming year

Starbucks Corp. juices its continuity card with a sweepstakes dangling high-end travel prize. The Starbucks Connects You with Culture sweepstakes lets the grand-prize winner chose a trip for two to Paris, New York City or Napa Valley, CA. Fifty …

Kraft Foods will stop advertising its less-healthy products to kids six to 11 as it shifts marketing strategy to highlight healthier foods. Kraft will phase out TV, print and radio for brands that don’t meet its “better-for-you” nutritional criteria, …

Food Network is letting viewers in on the action as part of its new primetime series, Iron Chef America, offering several interactive components and a watch-and-win contest. Viewers can sign on to Foodnetwork.com to vote on winners and judge chefs …

The National Basketball Association and global children’s publishing and media company Scholastic will run a nationwide in-school essay contest that will be promoted through Scholastic Book Clubs to promote the launch of its 2005 series of books. The …

Kaye Publishing Corp. has named L.I.S.T Inc. manager of the Graphic
Design USA magazine subscription list. This file contains 36,595
subscribers. These graphic designers, include Internet and multimedia
designers, print production managers, among other types of design
professionals. Telephone numbers are available.

Lake Group Media Inc. has assumed management of the Heldref Publications list portfolio. The appointment includes Heldref’s master file with 45,000 active subscribers. Heldref publishes journals covering a wide
variety of subjects. The portfolio includes a separate a history and
political science file with 1,096 records; education file, 11,640
records; psychology and health list, 3,241 records; science and
environment list with 20,165 records; and an arts and humanities file
with 2,456 records.

GSN is sponsoring a new sweepstakes to promote its new reality series American Dream Derby, offering the grand-prize winner an all-expense paid trip to the Kentucky Derby. Formerly known as Game Show Network, GSN’s newest entry into the world of …

Hallmark has forged a new partnership with Grammy Award-winner Martina McBride by which she is the featured artist for its 2005 Valentine’s Day CD, My Heart, to be released this month. The album will include eight songs, including two exclusive tracks …