Search Results for: coupons

  • Birthday Coups Enables Businesses to Send Customers Birthday Coupons

    A startup in Portland, Maine, called Birthday Coups is entering the online coupon arena with its platform enabling businesses to send coupons to customers on their birthdays. “Where we’re really looking to help is with current customers and making them happier, rather than getting a bunch of bargain hunters through the door who may or […]

  • Women’s Shoes and Mobile/Tablets Are Top Categories for On-the-Go Shoppers

    According to Spotzot, a location-based advertising startup that tracks the activities of mobile shoppers, found that the top shopper interest categories for more than 1,000 retail chains are: 1) women’s shoes; 2) mobile and tablets; 3) face and skin care products; 4) handbags; and 5) laptops and desktops. Spotzot also found that 8 out of […]

  • Karmio: Coupons for Rare Services

    Karmio is a new startup aiming to offer consumers coupons for rare services, unlike the vouchers on bars, restaurants and cruises offered by Groupon and LivingSocial. “Each coupon you buy will help a cause — whether it is getting clean water or school supplies to a community across the globe, or developing a community garden […]

  • The Identity of Apple’s Passbook Is Still Emerging, but Mobile Local Search Utility Emerges

    There’s confusion about what Apple’s Passbook actually offers. It’s an amalgamation of loyalty cards, promotions, tickets and mobile payments, among other things. The advantage it has is its central position at the operating system level and the ability developers have to build Passbook functionality into their apps. This “unification” aspect is important in an app […]

  • First Data’s OfferWise: Linking Offers and Loyalty Programs to Credit Cards and Mobile Wallets

    Merchants running deals with providers like Groupon and LivingSocial face many challenges, ranging from how to handle the traffic a daily deal will bring into their establishment, to ensuring profitability despite the steep discount being offered, to figuring out how to build long-term loyalty. Thankfully, there are many tools, companies and solutions out there offering […]

  • GroupRaise.com Helps Restaurants Offer Fundraisers Instead of Coupons

    GroupRaise.com is setting out to help restaurants in a way that’s vastly different from the approach the likes of Groupon and LivingSocial are taking. The new company is helping restaurants host in-restaurant fundraisers, which it says is a “proven way of getting large groups of customers who come when restaurants want them, spend more, and […]

  • Infographic: Flash Sales Becoming the Virtual Equivalents of Outlet Stores

    Monetate, a company offering conversion and optimization solutions for brands, put together an infographic sharing some stats (from various sources) and tips for retailers regarding flash sales. Among the pieces of information shared are: Email drives 18 percent of referral traffic for flash sales, followed by social media with 13 percent and search with 11 […]

  • 5 Ways CPG Brands Can Use Pinterest

    CPG brands are struggling to make Pinterest work for them. Here’s some must-do tips for consumer brands working in the new space from Tenthwave social strategist Jaime Hoerbelt.

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  • Secret Marketing Santa: 4 Top Tips for a Successful Online Holiday Campaign

    Want to know four ideas to keep in mind when designing and executing your holiday campaign? Pointroll marketing director Kailei Richardson has tips for a happy holiday shopping season.

  • Facebook Tests Its Own Mobile Ad Network

    Facebook is taking a big step in a new direction by testing its own mobile ad network, which signals the company shifting away from traffic monetization and toward data monetization. The social network has also introduced a feature in its Pages Manager App allowing users to purchase Promoted Posts on their mobile devices. Meanwhile, a […]