Search Results for: correction

It’s that time of year again: report card season. School adminstrators figured out a long time ago that it was wiser to mail these directly to parents rather than rely on students to carry those portentious envelopes home. Not that I’d ever suspect my …

Doritos sales spiked in 2000, thanks to a prominent role in the premiere season of Survivor. NBC’s The Apprentice showcases a brand in nearly every episode. The Queer Eye guys make strategic mentions in every makeover.

Wrap London Offers Casual Clothing from Across the Pond The latest catalog from Wrap London targets U.S. women with stylish and easy to wear apparel. The 70-page catalog opens with a letter from the company’s design team, who provide a brief background …

When it comes to email, co-registration/hosted lead generation, incentive promotion sites, and search arbitrage, arguable no other group collectively knows more than those operating in our space. One of those specialties, co-registration/hosted…

Rodale Inc. has named ALC Data Management to oversee its list portfolio,
excluding insert programs. The appointment includes the Rodale Whole
Life U.S. master file, a list with more than 7.6 million names that
identifies subscribers to Rodale’s magazines and its product buyers.

The Direct Marketing Association’s Teleservices Ethnics Committee, acting on consumer complaints, has referred two companies Premier Benefits, believed based in California; and Fusion Telekom, believed based in Nevada and making telemarketing calls from Florida, to law enforcement agencies for possible investigations.

: I think I have a better idea. Why don’t we make this the Direct Marketing Challenge season? Let’s throw away our usual crutches and use this time to get in touch with our client’s prospects and commune with the products we are supposed to be selling.

A break from Direct marketing talk, The column may be about politics, or s@x, religion, lost youth, lost love, or lost lives, but it will be something that relates to you. It will be something that relates to us all.

Doritos sales spiked in 2000, thanks to a prominent role in the premiere season of Survivor. NBC’s The Apprentice showcases a brand in nearly every episode.

AMERICANS’ POOR ENGLISH It surprises me that folks such as Mark Ragan who presumably work with many foreign countries and nationals are questioning the