Search Results for: correction
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Direct Mail Incentives: Are they Worth It?
So? How badly to you want to grow and/or update or your customer database? Yeah, me too. But I just lost a battle that’s going to significantly cost me new subscribers. It’s a battle that could cost you too.
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Unplanned Obsolescence
Almost all of us are part of some continuity program, be it a gym membership, internet service, or Netflix. For many of these, we as consumers accept when the charges show-up, even if we might kick ourselves…
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Agencies
Microsoft’s Big Apple Bing Maps Challenge
In an effort to build some awareness of the leading-edge mapping functions recently unveiled for its Bing search engine, Microsoft has announced the “Bing Maps Challenge”
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Aiming for Online ROI in a Down Economy
Marketing departments are under more pressure than ever to drive sales, lower costs and grow revenue. And—no surprise—the projects with a low cost, quick turn and high ROI are the ones likely to pass the budget approval litmus test.
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More Thoughtful Approach to Agency Relationships in Order
The relationship between marketers and their marketing communications agencies has come a long way, particularly in the area of agency compensation
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Insist on Clean Data Above All
What’s important when you’re planning an e-mail campaign? Speed? Deliverability? List quality? The fact is, if you’re concerned only with the speed of turnaround, then you could be doing yourself a disservice in the quality and deliverability of the file you are using.
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Email
Stupid Magilla Watch: Correcting Two Years of Egregious Inaccuracy
It is truly a sad day in Magillaville.
It came to my attention last week that I have been repeatedly misreporting a fact for the last two years and it
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Dumb and Dumber
When going through the Google v. Pacific WebWorks lawsuit, the subject of our article, “When They Come for You,” several lines stand out. One of them, we printed, a line that gave us reason to think Google’s awareness of their…
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McDonald’s Twitters “Avatar” Screening Contest
McDonald’s is getting its twitter followers all a flutter with a special sweepstakes offering a chance to win a private screening of the upcoming movie “Avatar”
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Email
EmailAppenders Owner Possibly a Fugitive
The man behind India-based Data Champions/Sloan Marketing—the company that seemingly operates or has operated under EmailAppenders and dozens of other aliases—may be wanted by U.S. authorities on 10-year-old immigration charges.
According to anti-spam blocklisting site Spamhaus, the owner of Data Champions/Sloan Marketing is a man named Subhakar “Sam” Surapaneni.
“Data Champions owner Subhakar ‘Sam’ Surapaneni appears to reside in the physical jurisdiction of India, probably Bangalore,” according to Spamhaus.org
In 1999, the Detroit News reported that Surapaneni was ordered to pay a $450,000 fine under a plea agreement after federal investigators found he had brought in dozens of immigrants from India under false claims and housed some in squalid conditions.