Search Results for: correction

For some reason, seeing “dilemma” used next to a name reminds me of a store right around the corner named “Emma’s Dilemma.” Pass a place enough times…

Next week marks a staple in the performance marketing calendar, Affiliate Summit. Last year, at least three thousand, if not more, descended upon and experienced the…

2010 Pro Awards Finalist; Best Campaign on a Budget (under $250,000)

Here

Everybody makes mistakes—even experienced e-mail marketers. But if you’ve ever sent out an e-mail containing an error—large, small, or in between—you know the quandary of how to gracefully correct that dreaded slipup. Here are some guidelines on how to right wrongs and keep that ever-so-important customer trust.

Setting aside some of the financial blow back that has happened due to certain large continuity advertisers not upholding their end of the performance marketing contract, our industry as a…

More and more digital marketing plans have to live in a window of a fiscal quarter or less. But does that mean your consumers will drop off the face of

While at an industry get together, a friend had a funny experience. Listening to an account manager, he heard about a campaign doing really well on Facebook. He asked the account manager if he…

Week in Review. Headlines for the week. Get Daily headlines from our facebook fan page (digital moses)

Week in Review. Headlines for the week. Get Daily headlines from our facebook fan page (digital moses)