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Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

Last week we talked about an issue facing the more traditional side of affiliate marketing, one that has already had incredibly serious implications for the affiliate marketing space and could have equally monumental implications for the broader…

Coupon platform Valpak has branched way out from the iconic blue envelope as a delivery channel, launching a Valpak.com Web site, rolling out its own branded mobile apps

Google considers its search algorithm a rather nimble moving target and makes prominent public mention of the fact that the formula it uses for calculating which pages come out on top in organic search undergoes approximately 500 annual revisions, large and small.

Ken Jennings has a way of making history and for delivering the unexpected. For a true know-it-all, he comes across as anything but. If there could be an everyman’s master of knowledge, it is he. That he has a personality in sport that doesn’t tend to…

On the heels of launching a pilot program with a platform that lets users win rewards for checking in to its hotels via location-based services, InterContinental Hotels Group has enhanced its Priority Club rewards program with a travel trivia game that lets registered members win extra points in daily and weekly contests. The introduction of game play into loyalty programs is a growing strategy with marketers spending more time thinking like gamers when developing or updating their programs.

Scannable 2D or QR barcodes have long held promise as a way to link active consumers out in the world to online marketing and promotional offers

Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page

Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page