Search Results for: content marketing
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If the Content is Funny, It’s Likely to be Passed On
The majority of U.S. adult Internet users share content with others via email, with jokes and cartoons being the most frequently forwarded content.
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Mail Stream: A Report on Incoming Direct Mail
Diabetic Living Mails Charter Offer Diabetic Living relies on parent title Better Homes & Gardens
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MSN Q2 Revenues Down, But Ad Sales Up
Microsoft may have its future growth hopes pinned on ad revenues and advanced media platforms, but it was the company’s traditional strength in PC sales and business products that contributed most to revenue in the second quarter of 2006, the company reported Friday.
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Agencies
Disney Buys Pixar for $7.4 Billion
The Walt Disney Co. will acquire Pixar Animation Studio for $7.4 billion to combine the two animation studios, which gives Disney greater access to Pixar characters for marketing deals.
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PROMO Online
Build awareness, generate leads and reach high-level promotion marketers searching for information and suppliers online. PROMO’s targeted online opportunities connect you with key decision makers: Enewsletters Xtra This must-read enewsletter from the …
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PROMO In Print
PROMO Magazine is the award-winning resource for all promotion marketers, and provides the ideas they need to create powerful promotions: behind-the-scenes strategies insights; tactical “how-to” information; case studies of results-winning campaigns; and definitive analyses of trends across the industry.
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The Year That Will Be
Despite the rocky beginning and the ultra-competitiveness foreshadowing times to come, 2005 once again made Internet advertising history, not to mention making more than 1200 millionaires. We’ve already presented our take on Internet Advertising…
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How Search Engines Have Changed Public Relations
When it comes to Public Relations, the driving philosophy that underlies even the most minute aspect of a campaign is that perception equals reality. This is as true as ever in the Interactive Age because anyone with Internet access has the ability to…
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People in the News
Digitas, Boston, tapped Torrence Boone as president, Digitas Boston. He will be responsible for driving the strategy and execution of Digitas services across the Boston client base and for the development of the office and its people. Boone returns to …
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Georgia Introduces Do-Not-E-mail Bill; Unspam PR Names Wrong States
Georgia state lawmakers are considering a bill that would establish a so-called child protection do-not e-mail registry similar to those in effect in Utah and Michigan.