Search Results for: content marketing
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Agencies
Adware Firm Settles for $1.5M: FTC
Adware firm DirectRevenue LLC and four of its principals have agreed to settle charges that they used unfair and deceptive methods to download adware onto consumers’ computers and then obstruct them from removing it, the Federal Trade Commission announced last week.
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Listline e-Newsletter 02/15/07
Belardi/Ostroy ALC has assumed management of the Junonia catalog list.
A total of 66,113 last-12-month and 105,094 last-24-month buyers are
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Agencies
Irish Internet Households Get, Send the Most Mail: An Post
Irish households with Internet access send and receive the highest volumes of physical mail in the country, according to wire service reports.
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Here We Go Again – Quality Score Update
Oy. The body of the email that I received yesterday had written in it just that one word, a sign of exasperation, almost frustration, if not resignation. What could have caused such a response? A quick look at the forwarded message…
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Agencies
Nextel Revs NASCAR Sponsorship for Daytona 500
Sprint Nextel is gunning its event-marketing engines for the Daytona 500 this weekend.
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Music Sponsorships Hit $1 Billion: IEG
U.S. marketers will spend $1 billion on music sponsorships this year, up 16% from the $867 million they spent last year, according to sponsorship consultancy IEG Inc.
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Agencies
Tips & Teasers
AT&T Inc. has unveiled a number of resources geared to small business owners including free advice, online courses and special offers. For information, visit http://www.att.com/OnwardSmallBiz.
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Listline e-Newsletter 02/14/07
Stash Media Inc. has appointed Direct Effect Media Services Inc. to
manage a list with 5,294 Stash DVD Magazine subscribers’ e-mail
addresses. This file targets designers, animators and motion graphics
professionals who work in such industries as advertising and film
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Pontiac Launches “Underground” Fan Site
Pontiac is hosting a broad range of car enthusiasts with a new social-networking site.
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Agencies
Live From Circulation Day: Hard Offers, Vouchers Growing
Magazine circulators are relying increasingly on hard offers and vouchers and self-mailers in their subscription-building mailings, said Paul Masse, vice president of account management at ParadyszMatera at the Direct Marketing Association’s Circulation Day in New York Wednesday.
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