Search Results for: content marketing

It’s true. Jessica Simpson sold me a pizza. She didn’t deliver it, unfortunately, but the gorgeous and occasionally photogenic star got me thinking about Pizza Hut’s Cheesy Bites Pizza – you know, the one with the “pull-apart outer crust…

(Searchline) If youíre a small or midsize e-commerce site trying to compete with large multichannel, multibrand retailers, take heart: As long as you manage an active search marketing campaign that takes in both pay-per-click ads and organic optimization

Denver, Co-based Cultivator Advertising & Design, named Jeremy Pruitt senior graphic designer, working on the Red Robin Gourmet Burger and Anthony’s Pizza accounts.

One reason naming a business or a product is so hard: Everyone thinks it’s easy. Saying everything you need to in a few letters or syllables is, in fact, not easy.

It seems pretty obvious now that YouTube got its start at the gas pump. What were marketers thinking? They should have realized that the minute they pressed

Starting this month, Wal-Mart is keeping score. And yes, size and shape matter.

Forget cash. Gift cards are fast replacing dollars in rebate promotions. For starters, they must be used in the store, whereas cash can be spent anywhere.

For years, promotions and branding were separate nations. Promotional campaigns were developed by agencies working separately from those responsible for

Prospective parents are accustomed to lots of tests: for the health of the baby, for its gender, and for the mother’s wellness. And so when BabyCenter.com, a content site aimed at parents-to-be, wanted to optimize search traffic, it took a leaf from that baby book and did some testing of its own.

In 1996, Jim Miotke saw a friend compose her final college project on the Web and figured he could do the same sort of thing. But he wasn’t content with merely creating a personal Web page. He wanted to design one that dealt with his greatest interest, the art of photography.

That led him to launch Betterphoto.com, a Web site that teaches people how to take pictures and use online photo editing programs.