Search Results for: content marketing

THE KIDS’ DO-NOT-E-MAIL juggernaut that for the last year has threatened to wipe legal adult content out of electronic communications has ground to a

(Direct Newsline)—The recent proliferation of Internet social networks like MySpace.com and blogging phenomenon are creating millions of self-reported consumer profiles for potential targeting of products and services.

Last July, Chevy welcomed the newest member of its family, known by three letters: HHR. The sport utility vehicle needed a unique and integrated campaign

ConAgra boosted Orville Redenbacher’s popcorn sales 23% when it leveraged the popularity of ABC’s Lost drama series with a Lost in Hawaii sweepstakes and DVD rebate offer.

Last July, Chevy welcomed the newest member of its family, known by three letters: HHR. The sport utility vehicle needed a unique and integrated campaign to get the word-—or in this case, the letters—out.

Newcastle Brown Ale is out with a contest that gives the winner tickets to a variety of music events and the assignment of reporting on a blog about each event.

The Tribeca Film Festival, now in its fifth year, is launching a host of promotions to reach moviegoers outside of its traditional downtown Manhattan venue.

The recent proliferation of Internet social networks like MySpace.com and blogging phenomenon are creating millions of self-reported consumer profiles for potential targeting of products and services.

Look down. What’s on your feet? Pointed shoes will soon be passé. Espadrilles will be the new rave.

But you would have known that if you received DSW’s Reward Your Style Loyalty Member monthly e-newsletter.

According to a report released by Insight Research, streaming video and music seen and heard through the Internet and mobile gadgets will reach $27 billion in revenue by the year 2011. And this is what Insight president Robert…